Bill Holleman brings 30 years of restaurant multi-unit operations and off-premises growth leadership experience. He has helped brands like Panera Bread, Potbelly Sandwich Works, Roti Modern Mediterranean grow from small local brands to national chains. He founded his own company, Cater Cult to further help operators navigate the complexity of off-premises and partnered with both The Catering Institute and EzCater to help restaurants create successful direct to consumer experiences.
Most recently he worked with McDonalds leading the operations processes needed to bring geofencing technology to their mobile app ordering experience. He also led the launch and outreach of on-premises ordering at Olo, helping the team define the value proposition and customer engagement approach and partnerships to drive program growth.
His client experience includes fostering executive alignment, creating strategic plans, building sales teams, centralizing customer journeys, field sales & training, IT evaluation & implementation that ensures flawless execution for restaurant operations teams.
Through his work with small independent operators all the way to large national chains, he offers a unique and comprehensive perspective on how to communicate, collaborate and coordinate company resources to create sustainable long-term growth in sales and profits.
Bill is a graduate of Hope College, in Holland Michigan and holds an MBA from Keller Graduate School in Chicago Illinois.